What is a brand: “A brand is the identity and story of a provider that makes it stand out from competitors that offer similar services. Branding aims to earn space in the target audience’s minds and become their preferred option for doing business.”

My question to you, and the questions that we’re going to answer on today’s podcast include:
-Is your brand attracting the type of clientele that you would consider ideal?

-If YES, how do you get your brand in front of more potential teammates and clients so that your business and life are filled with your ideal clients?

-If NO, what needs to change?

In this episode, we welcome Tia Lilly, the Founder/Broker Owner of Property Cape Cod Real Estate to discuss this important topic.

Related Content

How to Improve Your Systems & Processes

“Most entrepreneurs say they want their time back. But what happens? They build their business the wrong way, and soon, they’re saying, ‘I want my money back.’ It’s this constant cycle of time and money—until you put the right systems in place.”

Continue Reading...

Introducing The Deep Dive by ProInsight

“Imagine discovering that one of your past clients owns five rental properties in your market—but they’re using another agent. With The Deep Dive, you gain full visibility into your clients’ real estate holdings, allowing you to proactively serve them rather than waiting for them to call you.”

Continue Reading...

Choose a Niche

“The reality is, consumers don’t just want a real estate agent—they want a trusted advisor. A generalist might be able to get the job done, but a specialist delivers real value.”

Continue Reading...